english, News
This year’s jury reflects ENBA’s commitment to multi-perspective, fair, and credible evaluation. With voices ranging from scientific experts and retailers to media professionals and public figures, the jury blends industry know-how with real-world expectations. Each...
Articles, english
We took a moment to talk with François Bonnat, Co-founder and CEO of The Smilist, awarded Formula Innovation of the Year award in 2024. The Smilist received the award for its Tooth-Whitening Night Serum, a breakthrough formulation that combines plant-based whitening...
english, News
At the European Natural Beauty Awards, we see firsthand the questions that come up around formulation, certifications, and ingredient choices. This year, less than 20% made it to the ENBA shortlist. It is evident that, as consumer interest in natural and...
english, News
July 22, 2025 – The European Natural Beauty Awards (ENBA) announced an industry collaboration with BioVidaSana, a respected Spanish organization known for its rigorous certification of natural and organic cosmetics.As part of this collaboration, BioVidaSana supports...
Articles, english
We met with Sanni Jama, who was awarded Voice of the Year 2024, in recognition of her tireless work exposing a large‑scale greenwashing case in Finland in the summer of 2024. In this interview, we discuss marketing claims and consumer awareness, and a deep dive into...
