MEDIA JURY IN 2025
The media jury evaluating the products for the Media Choice Awards represents some of the most respected voices in the European beauty media landscape. Composed of renowned beauty editors, journalists and social media personalities from across the continent, this jury brings invaluable insight into consumer trends, brand storytelling, and product relevance. Their perspective ensures that the awarded product not only meets expert standards but also truly resonates with today’s beauty market.
MARIE BLADT
Beauty & Green Editor | Vogue France
France
SARAH BRAUN
Beauty Editor | Elle Luxembourg
Luxembourg
AGNETA ELMEGÅRD
Beauty Editor | Aftonbladet Livsstil
Sweden
LAURA LAUZINIECE
Editor-In-Chief | Pastaiga Magazine
Latvia
ESTEBAN G VILLANUEVA
Beauty Editor | Vogue Portugal
Portugal
MARTA LÓPEZ OGANDO
Beauty Editor
Spain
ALESSANDRA PAUDICE
Beauty Editor | Vanity Fair Italy
Italy
POLINA NIEMI
Fashion & Beauty Editor | Tyyli.com
Finland
ANJANA GOSAI
Beauty, Health, and Wellness Journalist
United Kingdom
GABRIELA GOLANDE
Acting Editor-In-Chief | L’Officiel Baltic & Latvia
RAMATA DIALLO
Founder | The Beauty Analyst
France
BECKI MURRAY
Beauty Director & Cosmetic Science Journalist
United Kingdom
LISA OXENHAM
Ex Beauty Director | Marie Claire UK
United Kingdom
CINDY KERBEROVÁ
Beauty Director | Vogue CS
Czech Republic
BARBARA MARKERT
Journalist | Vogue Germany, S Magazin, WERDE
Germany
AMANDA MAY
Editor | CosmeticsBusiness & Pure Beauty Magazine
United Kingdom
MARIE ALKESTRUP
Beauty Director | Costume
Denmark
MÓNIKA KASSAI
Beauty & Health Editor | Elle Hungary
Content Creator | Rúzs és Más
Hungary
LAUREN CARBRAN
Beauty & Parenting Journalist
United Kingdom
DOMINIKA CHIREK
Green Cosmetics Expert | Naturalnieproste.com
Poland
SANNI JAMA
Natural Cosmetics Expert | Karkkipaivablogi.com
Finland
MONTSE
Organic Industry Media | Bio Eco Actual
Spain
MARINA BALDI
Clean Beauty Blogger | Lumilifeblog.com
Italy
SILVANY BRICEN
Beauty Editor
Podcaster | Velværepodden
Norway
MALIN WOLLIN
Author | Journalist
Sweden
Foto: Anna-Lena Ahlstrom
NERINGA ŠIMKUTĖ
Beauty Editor | ELLE Lithuania
Lithuania
ARIADNA
Organic Industry Media | Bio Eco Actual
Spain
LĪGA ZEMTURE
Editor-in-Chief | LÉOPARD Magazine
Latvia
VALENTINE PETRY
Beauty Writer & Author
France
EVA JOUËT
Premium Beauty News
France
CÉLINE MOLLET
Beauty Editor
France