In the awards November series of blog posts, we get to know the brands behind the nominee products of the European Natural Beauty Awards 2023. In this post, we are proud to share more about the Irish natural cosmetics brand ARONA, as told by the brand:

“Arona Natural Fragrance is an Irish Solid Perfume and Skincare company. I, Nora Irwin, founded the company. We are based in the south of Ireland. I have always been deeply connected to nature. My inspiration for my brand came from my childhood spent in the picturesque Irish countryside, where I developed an appreciation for holistic wellness. In 2018 I set out to bridge the gap between beauty and nature.

I am committed to clean beauty and use natural, organic (where possible) and non-toxic ingredients in all my products.  My aim is to provide consumers with safe environmentally-friendly alternatives to conventional skincare and haircare.

All our ingredients are responsibly sourced and our products are presented in ECO friendly packaging.  

I would like to highlight our ‘waterless’ hair products.  All our shampoos and conditioners are solid and eliminate the need for plastic bottles, which are a significant source of polution and environmental harm.  Producing waterless hair care helps reduce plastic waste, conserves water resources (since water isn’t used as a primary ingredient) and minimises the carbon footprint associated with transportation due to the lighter weight of the products.

ARONA Solid Conditioner – Special Features.

Fragrance-free – making them suitable for individuals with sensitive scalps or those who prefer products without artificial scents.  They are also less likely to cause allergies or irritation.

ARONA Solid Conditioner is a versatile hair care product that can be used by a wide range of individuals with varying hair types and preferences.

For environmentally conscious consumers. People who travel a lot. Those with sensitive scalps. People seeking convenience.

Get to know ARONA even better on the brand’s website at and follow the brand’s journey on ARONA’s Instagram >