BRANDS BEHIND NOMINEES: INNOSENTA

In the awards November series of blog posts, we get to know the brands behind the nominee products of the European Natural Beauty Awards 2023. In this post, we are proud to share more about the Latvian natural cosmetics brand Innosenta, as told by the brand:

In my earlier life, I was a certified physiotherapist for more than 8 years. I established my own private practice where I use a holistic, comprehensive approach to help people improve their health.  To be able to do this, I additionally studied more than 40 different courses –  in neurology, traumatology, kinesiology, etc.

To expand understanding of the processes in the human body –  to gain a deeper understanding of biochemical processes, in parallel with my practice, I began studying Nutrition at Riga Stradinsh University (RSU). There, I also gained a scientific assurance for myself of the importance of human biochemical processes being conducted in accordance with the principles given by nature. 

That’s how additional motivation appeared to start studying pharmacognosy – the biochemistry of medicinal plants. Herbs have been my passion since childhood – as a way to experience the harmony of nature closer. 

As the skin is a mirror of our biochemical processes, when working with patients I had to look into this mirror more and more. So, I started helping people, not just from the inside but from the outside as well. Using a technique of kinesiology – testing human body reactions and after these reactions determining the proper solutions for skin problems.

At the same time, I started to study deeper cosmetics preparation. In order to be able to better integrate medicinal plants and natural products into my cosmetic products, I studied, in addition, the Pharmaceutics Course of Pharmaceutical Formulation Technology at RSU. And so – gathering together my previous experience, my passion, and my new knowledge I started to create my products.

The results were so astonishingly good that, encouraged and persuaded by my patients (they do insisted me to start my cosmetic brand), I decided to prepare my products to a wider market. And that’s how Innosenta live skincare was born – a cosmetic brand that offers freshly made and 100% purely natural cosmetic products. Which is a real rarity.

It is not difficult to find products that are almost purely natural, even 99% natural, but it becomes challenging to find purely natural cosmetic products because it is really challenging to create such a product. Try it for yourself!

Firstly – These were people, my patients, who appreciated the products I created so much that gave me confidence and inspired me to develop my own brand.

Innosenta is building the added value of its products differently from the mainstream – we are using natural raw materials in the most natural form possible, preserving the qualities/properties given to them by nature rather than trying to “improve” them technologically.

For centuries, mankind has tried to technologically improve the harmony created by nature, but the effects achieved by its improvements in one place, later reveal bringing with it defects somewhere else in the human body.

Man was created as a part of nature and Innosenta products have to be like this too – this is the key to our harmony and sustainability!

Purely natural…

Innosenta products are freshly prepared, and only raw materials that have preserved the natural structure are used in their preparation.  Thus, the skin cells are then able to interact more harmoniously with them.

Innosenta live skin care enables the skin cells to work actively themselves, thus creating a longer lasting effect. Unlike cosmetics with additives that help create the desired visual effect, but pollute cells, our products have a harmonious effect on the body and improve skin cell regeneration processes.

The history of mankind clearly proves that no matter how much we try to improve it, in the end we still admit that god did it better…

We are more and more aware of ourselves as a part of nature, realizing how important it is to shape our lives, our actions according to the principles given by nature

Innosenta’s products are purely natural, they interact harmoniously with the human body, enabling the skin cells to work actively by themselves, thus creating a longer-lasting effect.

Innosenta is the perfect solution for those who want to take care of their beauty in a healthy and sustainable way. Who are able to realize and appreciate the importance of a purely natural product and are aware of its effects on the human body.

Two of Innosenta’s products are nominated for the European Natural Beauty Awards 2023; face balm and eye cream.

FACE BALM

Innosenta’s Face Balm is a very popular product. It was created for older dry skin to nourish and moisturize it. But in reality, it turned out to be popular for an unexpectedly wide range of users – young and older, dry and oily skin.  There are celebrities who are very fond of this product. 

Thanks to its composition, this balm is a profound phytoestrogen bomb, made up of a combination of different roses (active ingredients). They have a similar effect to our female hormones, but unlike hormonal preparations, they act on our body gently and harmoniously and make our femininity flourish. It is a nourishing balm rich in vitamins and antioxidants.

Thanks to the special combination of different roses, it perfectly tones the skin, stimulates skin cell renewal and collagen synthesis. Contains essential omega fatty acids, vitamins A, E, which grants the product also nourishing, softening, moisturising properties. 

Forms a thin, breathable layer on the skin that protects it from the aggressive effects of external factors.  A pleasant and delicate rose scent. A very popular product for restoring and maintaining the beauty of the skin.

Active ingredients:

Rose wax – nourishes and protects the skin and prevents moisture loss.  Rose flower water – has calming properties, reduces stress and anxiety.

Phytosterols – helps the synthesis of lipids important for the skin, which are an important component of the skin’s protective barrier, affecting skin hydration (transepidermal water loss).

Vitamin E – A powerful antioxidant, it promotes skin renewal, stimulates blood circulation and boosts metabolism.

Rosehip seed oil – nourishes and softens the skin, and contains natural retinoic acid, which is involved in cell renewal processes. It is rich in vitamin C, a powerful antioxidant.

Wild rose extract – tones, deeply moisturises and nourishes the skin; makes it supple by stimulating collagen synthesis and skin cell renewal.

Cranberry oil – contains a well-balanced combination of omega 3:6:9, high levels of vitamins A and E, which provide moisturising, nourishing, softening and rejuvenating properties.

Rose essential oil – softens and rejuvenates the skin, for ageing, dry, sensitive skin, tones blood vessels, reduces inflammation.

It has a fantastic texture – balms are usually associated with something thick, but this one is soft and silky.

Tip 1: This balm can be used excellently as face mask, even for oily skin it is fine twice per week

Tip 2: Due to its silky structure, this balm is very pleasant for face and décolleté area massage.

Tip 3: If you want this balm to be absorbed into your skin immediately – use Innosenta tonic by spraying  it on top of the balm

EYE CREAM

Innosenta has created a really powerful combination of active substances for its eye cream – as an answer to the challenge: Can you create only from natural substances a product exposure  of which can be felt right away? 

The eye cream contains not only natural elastin, and collagen, but also caffeine and rosemary – which improves metabolism and microcirculation, and reduces puffiness and dark circles around the eyes.

Your tired eyes will be very grateful of it and will shine again.

It has pleasant, silky texture. Absorbs quickly into the skin. Improves micro-circulation, skin elasticity and tone, reduces signs of ageing, prevents puffiness and dark circles. Perfectly combines moisturising, softening, smoothing and skin tone-improving effects.

Suitable for all skin types. Creates a pleasant feeling of freshness and comfort throughout the day. 

Attention: caffeine may cause irritation to sensitive skin in individual cases

Active ingredients:

Cucumber extract – soothes, softens and refreshes tired, irritated skin. It leaves it fresh and supple, preventing swelling.

Elastin – one of the most important proteins in the dermis, it gives the skin its elasticity. Elastin improves skin tone and firmness.

Collagen – provides moisture, elasticity and strength to tissues.

Caffeine – provides an additional stimulating effect – the metabolic processes in the cells are activated, unnecessary substances are eliminated more actively, lymph and blood circulation is improved.

Rosemary – The extract has a strengthening, antioxidant, anti-inflammatory effect, promotes the elimination of alkalis, improves blood circulation.

In order to provide to our customers full spectrum of pleasure and well-being, Innosenta is launching a new special line of intimate cosmetics, starting with the intimate gel.

Innosenta is also working on its own microbiome skincare line of products, for a complete facial skin renewal ritual – starting from facial cleanser, toner, serums and creams. 

Get to know Innosenta even better on the brand’s website at innosenta.com/en and follow the brand’s journey on Innosenta’s Instagram >